Case Study: SoundCloud achieves scalable, flexible coaching for managers and employees with CoachHub

SoundCloud - Customer Case Study

SoundCloud Ltd., a music and audio streaming company with 300+ employees across Berlin, New York, London and Los Angeles, wanted more individually tailored development for managers and staff. Learning & Development aimed to shift budget toward self-reflective learning (reversing the 70-20-10 model) and needed a flexible, global solution that could adapt to individual needs — SoundCloud selected CoachHub’s coaching service to meet those requirements.

CoachHub delivered a flexible, coach-matched platform and trained coaches to run both a manager-specific pilot and broader coaching offerings; pilot participants responded entirely positively and the company reported coaching’s higher ROI versus traditional training. CoachHub met SoundCloud’s technical and rollout criteria, supported measurable improvements in manager development, and the company plans to expand comprehensive CoachHub programs to all managers next year and ultimately to all employees.

SoundCloud

Aleks Sibilia

Senior Manager Learning & Organisational Development