CMYK
63 Case Studies
Case Study: Warner Music Group amplifies its brand with CMYK's web and broadcast design
A CMYK Case Study
Warner Music Group launches an hour-long brand reveal and award-winning website with CMYK
CMYK partnered with Warner Music Group to redesign its corporate website following an extensive rebrand. The challenge was to translate the new visual identity into a digital system that honored the brand's history while showcasing its forward-thinking focus, requiring a dynamic and easily updatable platform.
The solution involved creating a bold, energetic website centered around a continuous-scroll homepage and a unique design system based on the brand's 67-degree logo motif. CMYK also produced a star-studded brand reveal video broadcast globally. The new website successfully engaged audiences and was recognized as an Honoree for Best Music Website by the Webby Awards.
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