Case Study: Beautiful Lives achieves smoother customer insights research with CMNTY

How to Use a Self-Service Community Platform for Customer Insights

Beautiful Lives, a boutique innovation consulting agency, needed a better way to run online customer insights and concept-testing research. The team wanted a self-service community platform that would be easier to manage than their previous clunky setup and would let them gather feedback on ideas, names, and pricing without relying on provider-led project setup.

Beautiful Lives chose CMNTY’s self-service community platform to run more flexible online research communities, using interactive modules and built-in Google Translate to support multilingual studies. With CMNTY, the team could move quickly between activities, synchronize moderators, and use real-time data to keep discussions aligned, making the research process smoother and more effective.

Beautiful Lives

Rolph Droste

Insights Expert