Case Study: Microsoft boosts developer community engagement with CMD Agency

Microsoft boosts developer engagement with CMD Agency

Microsoft, a major software company, needed to better connect with and support its rapidly growing global community of Dynamics 365 and Power Platform developers. The challenge was to create a more rewarding way for these developers to engage with their peers and with Microsoft itself. CMD Agency was engaged to develop a solution.

CMD Agency created "Project Connect," an official community platform featuring personalized experiences, interactive challenges, and a global ambassador program. To drive engagement, they implemented a recognition program that rewarded active developers with perks like public spotlights and exclusive merchandise. The solution successfully fostered a welcoming and informative community for Microsoft.

Microsoft