Case Study: Klatch Coffee achieves 4X ROI and 2X revenue per email with CM Commerce

A CM Commerce Case Study

Preview of the Klatch Coffee Case Study

Klatch Coffee brews up big results with CM Commerce

Klatch Coffee is a family-owned roaster that grew from a single retail shop into a global wholesale and retail brand by sourcing exceptional beans and building direct relationships with farmers. To support rapid growth and better showcase their education-focused content, Klatch needed a more flexible email solution than their previous ESP offered so they could move quickly, engage customers, and recover lost sales.

By switching to CM Commerce and Campaign Monitor, Klatch adopted flexible templates, a weekly “Klatchaholic” newsletter, and automated abandoned-cart reminders to drive engagement and conversions. The result: a 4x return on investment, 2x revenue per email, stronger brand and product awareness, and recovered sales from near-purchasers.


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Klatch Coffee

Heather Perry

Vice President


CM Commerce

5 Case Studies