Case Study: Visit St. Pete/Clearwater improves destination search with Cludo

Visit St. Pete/Clearwater Serving Residents and Attracting Tourists Through Intelligent Search

Visit St. Pete/Clearwater, a destination marketing organization for Pinellas County, Florida, faced a significant challenge with the search function on its newly redesigned website. The existing search was failing to deliver useful results for the site's diverse audience of tourists and residents, hindering their ability to find essential information. They turned to the vendor Cludo for a comprehensive search solution.

Cludo implemented an intelligent search platform that was easy to customize and manage. The solution enabled features like date filters for events, multilingual result delivery, and targeted banners for critical information like red tide alerts. This allowed Visit St. Pete/Clearwater to effectively curate content for all users, ensuring information was easily searchable and reachable, thereby enhancing the experience for millions of annual visitors.

Visit St. Pete/Clearwater

Eddie Kirsch

Digital Producer