Case Study: IDA boosts member engagement and search traffic with Cludo

IDA increases search traffic by 25% with Cludo

IDA, The Danish Society of Engineers, faced the challenge of making its 150,000+ members aware of all its benefits and resources. Their old, basic search solution was ineffective, so they needed a user-friendly and powerful alternative. IDA selected Cludo's search solution to help members easily find the content they needed.

Cludo implemented a custom search results page with facets and banners to guide members and promote specific content like events. This intelligent search solution from Cludo led to a 25% increase in traffic from search and drove more visits to previously underutilized website categories, successfully providing members with a broader view of all IDA has to offer.

IDA