Case Study: Apple Federal Credit Union improves member search experiences with Cludo

Apple Federal Credit Union Delivering Member-Centric Experiences Through Search

Apple Federal Credit Union's built-in CMS search was failing to meet its members' needs, creating a poor online experience. Committed to improving this, the team knew building a robust search feature in-house would require significant time and resources, which led them to seek a solution from Cludo.

By implementing Cludo's search solution, Apple FCU significantly improved search performance and gained valuable insights into member behavior. This allowed them to deliver personalized content and foster stronger engagement, solidifying their role as a trusted financial partner. The vendor, Cludo, provided a platform that the credit union has continued to use and refine for over five years to great success.

Apple Federal Credit Union

Andrew Reilly

Director of Web Development