Case Study: PickUp USA Fitness achieves safe, contactless reopenings and member growth with ClubReady

How PickUp USA is Implementing a Full Court Press on the Fitness Industry

PickUp USA Fitness, a basketball-focused franchise that has grown to seven gyms across six states, faced the challenge of meeting evolving COVID-19 safety requirements while continuing to offer group training, private sessions and organized pickup games. To reduce touchpoints and manage capacity, PickUp USA Fitness implemented ClubReady’s member app and contactless check-in as part of a broader safety protocol.

Using ClubReady, PickUp USA Fitness moved to mobile check-in, automated scheduling, and capacity controls that allow sanitization windows between uses; these measures were paired with thermometer checks, PPE and enhanced cleaning. ClubReady’s tools helped restore member confidence, drove an influx of guest visits, enabled members to plan around limited capacity, and strengthened franchise optimism for future growth.

PickUp USA Fitness

Jordan Meinster

Chief Executive Officer