Case Study: Town & Country Realty scales growth and strengthens client relationships with Cloze CRM

How Town & Country Realty is scaling up with Cloze CRM

Town & Country Realty, a real estate firm, sought a cost-effective and user-friendly customer relationship management (CRM) solution to help its multi-generational team of agents streamline operations and focus on relational selling, moving away from inefficient methods like spreadsheets. They chose to implement the Cloze CRM platform to add value for their brokers without the complexity and high cost of competitors.

By adopting Cloze, the firm gained a tool that integrated with their existing Ninja Selling philosophy, simplifying client communication and ensuring consistent follow-ups. The solution was adopted by agents across all age groups and helped the office achieve significant results, including an average of over 15 transactions per agent during the year. Cloze provided measurable efficiency through features like email tracking and automated reminders, directly contributing to the firm's growth.

Town & Country Realty

Lisa Marie Boyd

Principal Broker