Case Study: Walrus Ice Cream drives 28% more revenue with Clover Customer Engagement

Walrus Ice Cream boosts revenue 28% with Clover

Walrus Ice Cream, a beloved ice cream shop in Fort Collins, CO, faced the challenge of expanding its customer loyalty beyond its local staple status. To address this, the owner upgraded her point-of-sale system to Clover in 2014.

By implementing Clover's Customer Engagement suite, which included a rewards program, targeted promotions, and digital gift cards, Walrus Ice Cream achieved significant results. The Clover solution helped grow their customer database to over 3,000 members, led to a 28% increase in sales in the first year, and allowed them to successfully market new offerings, with 15% of customers redeeming promotional coupons. Digital gift cards also opened up a new online sales channel that expanded their market far beyond their local area.

Walrus Ice Cream