Case Study: LawnStarter achieves 55% cloud storage cost reduction with CloudZero

How LawnStarter Used CloudZero To Increase Cloud Efficiency And Accelerate Company Growth

LawnStarter, an online marketplace for lawn maintenance and outdoor services, was preparing for major growth across new home service verticals and needed better control and visibility into cloud spend across AWS and GCP. The engineering team had been managing costs manually with native tools, but wanted a more proactive way to allocate costs, identify waste, and connect cloud efficiency to business growth. CloudZero provided the cloud visibility and FinOps support they needed.

CloudZero ingested and allocated 100% of LawnStarter’s AWS and GCP costs, giving the team clear views by department and environment and helping them uncover savings opportunities. With CloudZero, LawnStarter reduced overall cloud costs by 20%, cut cloud storage costs by 55%, lowered monthly RDS spend from $33,084 to $15,020, and saved an estimated $30K–$40K annually in sales-related waste. These efficiency gains also helped justify two new delivery teams and accelerated LawnStarter’s FinOps maturity.

LawnStarter

Alberto Silveira

Head of Engineering