Case Study: Iron Mountain achieves faster global localization and lower translation costs with CloudWords

Cloudwords Is a Perfect fit In Iron Mountain’s Marketing Technology Stack

Iron Mountain, a global information management company operating in 36 countries, needed a faster, more cost-effective way to localize marketing content across 16 languages. Its existing translation process was slow, manual, and expensive, taking about three months on average and requiring significant staff time to replicate campaigns for multilingual audiences.

CloudWords provided cloud-based translation automation integrated with Iron Mountain’s existing Oracle Eloqua and Sitecore stack. CloudWords automated content workflows, reduced manual copy/paste work, streamlined reviews, and enabled multi-vendor bidding and Translation Memory, helping Iron Mountain save an estimated $133,000 annually on translation while speeding global campaign delivery.

Iron Mountain

Leslie Cocco Alore

Head of Global Marketing Operations & Automation