Case Study: StubHub achieves faster page and image load times with Cloudinary

StubHub boosts image load times up to 6x with Cloudinary

StubHub, a major online ticket marketplace, faced significant challenges in managing and optimizing its vast library of digital assets as its website became more image-rich. The company needed to ensure photos and videos displayed correctly across over 30 different device viewports, a process that was previously manual and inefficient. This manual editing severely limited design innovation and posed a risk to content security. StubHub implemented Cloudinary's digital asset management (DAM) and image optimization services to address these issues.

Using Cloudinary, StubHub automated image transformations, using features like facial recognition to intelligently crop photos for any screen. The Cloudinary solution provided a secure, centralized repository for assets and streamlined workflows. This resulted in page load times that were 3 to 4 times faster and image load times up to 6 times faster. StubHub also achieved up to a 60% reduction in page weight, dramatically improving site performance and user experience.

StubHub