Case Study: Steelcase achieves faster page loads and consistent visuals with Cloudinary

Steelcase cuts homepage size by 90% with Cloudinary

Steelcase Inc., a global leader in workspace solutions, faced significant challenges in managing its vast library of product images, which led to inconsistencies across its website. Additionally, strict regulations in China caused extremely slow page load times for users there, hurting user retention. To overcome these digital hurdles, Steelcase turned to Cloudinary for its dynamic image optimization and multi-CDN services.

By implementing Cloudinary's solutions, including automatic image compression and format transformation, Steelcase achieved a 90% reduction in homepage size. Crucially, Cloudinary's multi-CDN service, including a dedicated China CDN, slashed page load times in China from nearly a minute to just six to eight seconds. This dramatic improvement in performance and user experience helped Steelcase retain visitors and reinforce its status as an industry titan.

Steelcase Inc