Case Study: Reformation achieves faster, mobile-optimized shopping experiences with Cloudinary

Reformation improves page load time by 31% with Cloudinary

Reformation, a sustainable fashion brand, faced challenges in delivering optimized images and videos for its e-commerce site. Using the out-of-the-box functionality of its Workarea platform led to poor performance, especially on mobile devices, where a majority of its customers shopped. The vendor, Cloudinary, was integrated to solve these issues with its digital asset management and delivery service.

By implementing Cloudinary, Reformation automated the delivery of responsive images and videos tailored to each visitor's device and bandwidth. The solution from Cloudinary resulted in a 31% improvement in page load time, a 26% higher Google PageSpeed score, and a 60% reduction in image payload size, significantly boosting mobile performance and the overall customer experience.

Reformation