Case Study: GUESS improves page speed and conversions with Cloudinary

GUESS cuts page load time 40% with Cloudinary

Guess, a global retail brand, was struggling with an outdated Flash-based image management system (Adobe Scene7) that degraded site performance, complicated workflows, and failed to deliver optimal visuals across devices. The vendor Cloudinary provided a modern image and video management platform to address these challenges.

By implementing Cloudinary’s solution, including its dynamic optimization and Product Gallery, Guess streamlined its workflow and automatically delivered optimized images. This resulted in a 40% decrease in page load time, increased conversions on product pages, and improved team productivity. Cloudinary enabled Guess to ensure a fast, high-quality visual experience for all customers.

Guess