Case Study: Bizzabo Delivers Flawless Virtual and Hybrid Events with Cloudinary

Bizzabo boosts event attendance 500% with Cloudinary

Bizzabo, an event technology company, faced the significant challenge of pivoting to virtual and hybrid events during the COVID-19 pandemic. They needed to deliver high-quality, engaging visual experiences at scale to large audiences across various devices and internet connections, moving beyond simple video calls to create impactful human connections. To meet this challenge, they utilized Cloudinary.

By implementing Cloudinary's solutions for video and image management, Bizzabo enhanced its platform to support virtual, simulive, and video-on-demand events. This allowed for optimized content delivery, easy branding, and pre-event content building. The results were substantial, including a 500% growth in event attendance and a doubling of revenue. Cloudinary was central to Bizzabo's success in delivering over 85,000 events globally.

Bizzabo