Case Study: CONA Services achieves scalable B2B commerce and stronger customer engagement with CloudGaia and Salesforce

CONA Services scales Salesforce B2B Commerce with CloudGaia

CONA Services, the IT support organization for the 11 largest Coca-Cola bottlers in North America, sought to transform its customer engagement platform. Their challenge was to deliver a seamless, hyper-personalized buying experience to streamline operations, boost loyalty, and drive growth for their bottlers. They partnered with CloudGaia to achieve this using Salesforce technology, including Agentforce Commerce and Agentforce Marketing.

CloudGaia implemented a scalable B2B Commerce platform called myCoke, one of the largest Salesforce B2B Commerce on Lightning implementations. The solution provided a unified product catalog, automated recurring orders, and hyper-personalized experiences. The results were exceptional, including a greater than 50% daily conversion rate and the platform supporting the sale of over 0 ounces of product, driving higher conversions and increased revenue generation for CONA Services.

CONA Services