Case Study: King.com achieves maximum insight from massive game data with Cloudera Enterprise

King.com gets ahead of the game with Cloudera Enterprise

King.com, one of Europe’s largest gaming companies with 150+ games and tens of millions of players, was generating massive, multi‑platform data (over 3 billion games played monthly) and found its legacy MySQL environment unable to deliver the scalable analytics it needed. The company needed a robust, future‑proof platform to consolidate diverse feeds—game logs, advertising data, platform metrics and external metadata—and to turn that data into actionable insight about player behavior and monetization.

By implementing Cloudera Enterprise (Hadoop/CDH) King.com can ingest hourly feeds from multiple sources, process huge volumes of play data and run advanced analytics on usage patterns, session duration, progression bottlenecks and revenue signals. The platform has given game designers and developers real‑time insight to optimize player experience and build better products, while providing the scalability, manageability (with Cloudera Manager planned) and business agility required to support rapid growth.

King.com

Thomas Hartwig

CTO