Case Study: Chrome Capital achieves faster lease approvals and doubled volumes with Cloud Lending Solutions' CL Lease

Chrome Capital Gets Motorcyclists On The Road Faster With Cl Lease™

Chrome Capital, a national leader in motorcycle leasing offering the TestRide® dealer-based product, was constrained by legacy servicing technology and manual processes that slowed approvals and limited growth. To automate the entire lease lifecycle and deliver faster, more consistent application decisions, Chrome Capital engaged Cloud Lending Solutions and its CL Lease product.

Cloud Lending Solutions deployed CL Lease — an end-to-end leasing solution on the Salesforce platform — to automate billing, payments, fee application, payment schedules and contract modifications. The implementation improved dealer and customer experience, delivered 40% dealer utilization in February 2016, doubled volumes year-over-year since 2013, enabled a 44‑state footprint and supported Chrome Capital’s ability to approve over 95% of applicants.

Chrome Capital