Case Study: Rockett St George achieves 30% increase in conversions with Cloud IQ

Rockett St George boost conversion by over 30% with Cloud IQ

Rockett St George is an online emporium of original, quirky homeware founded in 2007 that relies heavily on web sales. The business needed better visibility into where and why customers were leaving the site and wanted to increase loyalty and conversions through more effective on-site engagement and remarketing.

Cloud IQ implemented targeted overlays and email campaigns across the customer journey, plus A/B testing, personalization, seasonal creative, cross-device remarketing and a PayPal-integrated Cart Reminders tool that pre-populates email fields. The work delivered a 30% increase in customers converting, a 12% revenue uplift and a 42% conversion rate for PayPal users who received cart reminders.

Rockett St George

Jane Rockett

Rockett St George