Case Study: Qbic Hotels achieves a 12.27% increase in online revenue with Cloud IQ

Qbic boosts online revenue by 12.27%

Qbic Hotels is a stylish budget hotel chain whose website is the main booking channel, but it faced heavy drop‑off through the booking flow—93% checkout abandonment—and needed a simple, cost‑effective way to recover lost customers and increase conversions.

Qbic implemented cloud.IQ’s cartRecovery (three timed remarketing emails), exitCapture exit‑intent overlays and siteAnalyser to track and optimize the journey. The combined program lifted online revenue by 12.27% overall; cartRecovery alone drove a 7.27% increase in turnover, recovered carts had a 10.33% higher average order value and generated a 4,365% ROI (16.2% of abandoners converted), while a 5% exit discount didn’t reduce average order value.

Qbic Hotels

Julie Fawcett

Managing Director