Case Study: Louisiana State University Online and Continuing Education boosts enrollment with Cloud for Good Salesforce automation

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Louisiana State University Online and Continuing Education boosts applications to 105% with Cloud for Good

Louisiana State University Online and Continuing Education (LSU Online) needed a scalable system to manage student recruitment and retention, as it was using a fragmented combination of documents and spreadsheets to track applicants. Their challenge was to gain a 360-degree view of students to support growth. They partnered with Cloud for Good to implement Salesforce as their core CRM platform.

Cloud for Good helped LSU Online implement and automate key workflows within Salesforce, particularly for the Recruitment and Retention teams. This automation streamlined tasks, increased productivity, and reduced manual errors. As a result, LSU Online met and exceeded its Spring 2022 goals, reaching 105% of application and 116% of admission targets while processing double the applications, contributing to ongoing double-digit year-over-year growth.


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