Case Study: Goldberg Law Group achieves click-fraud protection and higher PPC ROI with Clixtell

Goldberg Law Groups - Customer Case Study

Goldberg Law Group, a medium-sized AdWords advertiser spending over $20k/month and bidding up to $30 per click, was hit by growing click fraud that caused unexplained ad-spend spikes and a sharp drop in leads — at times spending $2,000/day with almost no customer leads. After trying other protection services and manual IP/geographic blocks without success, they turned to Clixtell and its click-fraud protection and call-tracking solutions.

Clixtell integrated in about 10 minutes and immediately began blocking malicious clicks while logging detailed forensic reports; those reports helped Goldberg Law Group recover a $2,500 refund from Google. Over six months the customer reported “zero to none” paid fraudulent clicks, improved PPC ROI, and better campaign optimization after Clixtell’s call-tracking data was imported into their AdWords dashboard.

Goldberg Law Group

David Gordon

Advertising Manager