Case Study: California Council on Science & Technology cuts media monitoring time 20X with Clipbook

California Council on Science & Technology cuts media monitoring time 20X with Clipbook

The California Council on Science & Technology (CCST), a nonprofit policy advisory organization, needed a centralized system to track media for its 200+ stakeholders and partners. Before implementing Clipbook, its team relied on inefficient, siloed monitoring workflows using search alerts and newsletters, which made it difficult to act on information cohesively and in real time.

By using Clipbook’s AI-powered media monitoring and reporting service, CCST replaced its fragmented workflows with a single, automated system. The solution delivered a 95% reduction in weekly media monitoring time, cutting it from 10 hours to just 30 minutes, and accelerated their speed to media engagement by 4x, allowing them to amplify stakeholder achievements and inform policy advising almost instantly.

California Council on Science & Technology (ccst)