Case Study: Jack in the Box boosts engagement with Clinch

Flight Control's Advanced Ad Serving & DCO Surpassed Engagement Goals

Jack in the Box partnered with Clinch to launch a multi-dimensional personalization campaign in Phoenix during the 2023 Super Bowl and Waste Management Open. Using Clinch’s Flight Control omnichannel campaign activation platform, the brand aimed to capture increased tourism and local attention with highly targeted, event-specific advertising.

Clinch’s Flight Control enabled custom dynamic ad templates, advanced ad serving and DCO, and dynamic product feeds to tailor messaging, dayparting, and menu items in real time. The campaign produced 135 creative variations and delivered an 85% increase in CTR versus benchmark, helping Jack in the Box outperform engagement goals during the high-traffic events.

Jack in the Box