Case Study: Arlington Realty launches its commercial real estate business and saves time with ClientLook

Arlington Realty - Customer Case Study

Russell Baum, a newly licensed commercial broker with Arlington Realty serving Washington, DC, Maryland and Virginia, needed an intuitive CRM to launch his career and manage a mix of buyers, listings and foreign-investor clients. As a solo practitioner working on-the-go, his challenge was eliminating redundant admin, tracking emails and appointments, and keeping property, deal and contact history connected and easy to reference.

ClientLook delivered a straightforward onboarding experience plus features like BCC email syncing, calendar sync, customizable contact–deal–property links and a Virtual Assistant, backed by responsive support. The result: major time savings, fewer duplicate tasks, clearer deal tracking and the ability to run his business efficiently without an in‑office assistant.

Arlington Realty

Russell Baum

Licensed Broker