Case Study: Gtech boosts blog traffic and revenue with ClickThrough Marketing

Gtech boosts blog traffic 671% with ClickThrough Marketing

ClickThrough Marketing worked with Gtech, a British manufacturer of cordless floor care and garden tools, to address the challenge of an underused company blog. The blog was previously only utilized for product announcements and press releases, presenting an opportunity to increase traffic and conversions through a more focused content strategy.

The solution involved revitalizing the blog with a steady stream of SEO-focused, conversion-driven content written in a friendly, conversational tone. ClickThrough Marketing's strategy resulted in a 671% rise in blog traffic and a remarkable 6,204% revenue uplift from last-click conversions attributable to the blog.

Gtech