Case Study: Bluetex achieves 10X organic revenue growth with ClickSlice SEO

Bluetex grows organic revenue 10X with ClickSlice

Bluetex, a leading US provider of metal building insulation, faced stagnant organic performance and lacked a long-term marketing strategy. Their focus was on ranking for a single, highly competitive keyword. They partnered with SEO agency ClickSlice to address this challenge.

ClickSlice implemented a comprehensive SEO strategy that included a full site audit, collaborative content creation with the client, Merchant Center optimization, and a sustainable monthly backlink campaign. This resulted in Bluetex achieving and holding the #1 ranking for all its core keywords for over 18 months. The campaign delivered three years of consistent month-on-month organic revenue growth, with organic search now driving 41% of annual revenue. ClickSlice delivered an exceptional return on investment, with ROI growing from 6.8X in 2024 to 10X in 2025.

Bluetex