Case Study: Bentley Independent Financial Advisers achieves a more professional, engaging website with Clickingmad

A Clickingmad Case Study

Preview of the Bentley Independent Financial Advisers Case Study

Bentley Independent Financial Advisers brings 60 years of expertise online with Clickingmad

Bentley Independent Financial Advisers, an established financial advisory firm, approached Clickingmad for a new digital strategy. Their challenge was an outdated, poorly performing website that was overloaded with complex information, making it difficult for users to navigate and eroding trust. They needed a modern, user-friendly site to effectively communicate with both individual and corporate clients and encourage engagement.

Clickingmad provided a comprehensive solution including graphic design, a custom CMS, and UX design. They restructured the site's content into plain English, implemented a vibrant yet professional design, and integrated a WordPress blog and online calculators. The new website was described by the client as professional, simple, and engaging. Clickingmad's work resulted in a much smoother user experience and has already generated new clients for Bentley, with plans to further develop the site's interactive features.


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