Case Study: WorldFirst achieves global B2B market expansion with ClickedOn

WorldFirst enters 16 new markets with ClickedOn

The customer, WorldFirst, a B2B payments platform, faced the challenge of reaching the right business audience across multiple languages and cultures to support its global expansion. ClickedOn addressed this by leveraging Google Ads (PPC) and awareness campaigns to target business users rather than consumers in new international markets.

ClickedOn implemented a strategy using its multilingual team to create highly targeted advertising campaigns. This solution facilitated WorldFirst's entry into 16 new markets across 12 languages, achieving rapid growth that culminated in a $700 million acquisition. The partnership with ClickedOn began in 2015 and continues to deliver year-on-year growth.

WorldFirst