Case Study: The Man Shake achieves 42% of total sales revenue with ClickedOn

The Man Shake boosts sales share to 42% with ClickedOn

The Man Shake, a weight loss brand, faced the challenge of differentiating itself and retaining a competitive edge within Australia's highly saturated market. They partnered with the vendor ClickedOn, which utilized its digital strategy and Google Ads (PPC) expertise to trial new channels and stay ahead of the latest online marketing developments.

ClickedOn implemented targeted advertising campaigns that leveraged The Man Shake's uniquely appealing branding to reach a disengaged section of the market. Over their five-year partnership, ClickedOn helped increase The Man Shake's share of total sales revenue for its parent company from 11.9% to 42.0%. This success culminated in a trade sale of the brand valued at A$480 million.

The Man Shake