Case Study: I-MED Radiology Network achieves 300% ROAS improvement with ClickedOn

I-MED Radiology Network boosts ROAS 300% with ClickedOn

I-MED Radiology Network, Australia's largest diagnostic imaging provider, faced the challenge of growing its paid online bookings while adhering to strict healthcare advertising regulations. Their existing paid search and display campaigns were performing, but a lack of focus on organic and SEO components was limiting their overall digital performance. They partnered with ClickedOn to address this.

ClickedOn implemented its test, measure, and iterate methodology, developing a compliant strategy focused on the bottom of the marketing funnel to target high-intent customers. This solution drove a 52% year-on-year account growth and a 300% improvement in return on ad spend for I-MED Radiology Network. The campaign also increased conversion value by $711k and boosted conversions by over 9.6k while reducing the cost per conversion.

I-MED Radiology Network