Case Study: FirstGlobal Microfinance Bank reduces fraud and lowers support costs with Clickatell SMS banking

Small loans, savings plans, insurance and more via text banking with FirstGlobal

FirstGlobal Microfinance Bank wanted to increase convenience, customer loyalty and reach by offering mobile banking, since more than 80% of basic banking tasks can be done via SMS. To launch text-based services for balance checks, payments and reminders it needed a reliable SMS provider that could integrate with its back-end systems.

FirstGlobal selected Clickatell for its efficiency, integration capabilities and global connectivity; the partnership enabled SMS balance enquiries, real-time transaction alerts and loan-payment reminders to customers. As a result the bank reduced fraud reports, cut manual support and paper-based work, and improved revenue collection while lowering unnecessary interest charges.