Case Study: Urgo Group turns its website into a digital sales driver with Click2Buy

Urgo Group achieves 9/10 NPS with Click2Buy

The Urgo Group, a leading French healthcare laboratory, faced the challenge of transforming its simple brand website into an active sales channel, especially as pharmacy visits became limited during the Covid-19 pandemic. To revolutionize its digital strategy, Urgo partnered with the vendor Click2Buy.

By implementing Click2Buy's solution, Urgo connected its marketing campaigns to measurable sales through an omnichannel approach. The results were significant, with hundreds of thousands of solution launches yearly and an excellent Net Promoter Score of 9/10. Click2Buy helped Urgo seize digital opportunities, realign its business strategies, and position itself at the forefront of the market.

Urgo Group