Case Study: Milwaukee boosts digital traffic-to-sales conversion with Click2Buy

Techtronic Industries redirects 11% of product page traffic with Click2Buy

Techtronic Industries, operating under the distinguished power tool brand Milwaukee, faced the significant challenge of breaking into the highly competitive UK market. They needed to transform their digital efforts into a concrete sales funnel, which led them to partner with vendor Click2Buy and implement its 'Where to Buy' solution.

Click2Buy's solution successfully redirected 11% of all product page traffic to retailers, creating a direct path to purchase. The vendor achieved a 71% share of engagement from mobile sources and received a latest NPS score of 9 out of 10 from Milwaukee, demonstrating the significant impact and satisfaction with their service.

Techtronic Industries