Case Study: La Martiniquaise-Bardinet boosts revenue and retail reach with Click2Buy

A Click2Buy Case Study

Preview of the La Martiniquaise-Bardinet Case Study

How the group optimized their sales channels, developed their retail network and boosted their revenue by 35% with Click2Buy

La Martiniquaise-Bardinet, a major French wines and spirits group, faced challenges with user experience on its branded websites and product accessibility across its physical and digital points of sale. On the recommendation of a distributor, the group turned to the vendor Click2Buy and its "Where to Buy" solution to address these issues.

The Click2Buy solution provided an intuitive platform to optimize the customer journey and deliver precise performance data. The results for La Martiniquaise-Bardinet were significant, including a 35% boost in revenue, a 40% increase in clicks and redirections, and tripling the number of retail partners from 2017 to 2022. The group also highlighted the exceptional quality of Click2Buy's support, awarding a perfect 10/10 Net Promoter Score.


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La Martiniquaise-Bardinet

Hélène Regnaud

La Martiniquaise-Bardinet


Click2Buy

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