Case Study: Côte Brasserie achieves streamlined bookings, 99% policy compliance and 8% rail cost savings with Click Travel

Côte Brasserie - Customer Case Study

Côte Brasserie, a UK restaurant group with more than 90 sites inspired by Parisian brasseries, faced growing travel complexity as new restaurants opened. Their DIY booking approach left them with poor visibility of spend and traveller locations, slow and inconsistent rail and hotel bookings from Area Managers, and no agreed corporate rates — creating a need for a consolidated booking process, tighter spend control and negotiated supplier pricing.

Click ran a pilot of its self‑booking tool, aggregated hotel and rail content (including direct hotel channels), and conducted regular RFPs for new locations before rolling the tool out to Area Managers with consolidated invoicing and reporting. The programme delivered 99.8% online adoption, 99% policy compliance, an 8% reduction in average rail rates year‑on‑year, top-ranked hotel rates in London, faster in‑policy bookings and improved real‑time visibility of travel activity.

Côte Brasserie

Nicola Smale

Group Head of Guest Relations