Case Study: World’s Best Cat Litter achieves stronger social-first creative with Click Here Labs

World's Best Cat Litter creates 2 social campaigns with Click Here Labs

World's Best Cat Litter partnered with Click Here Labs on a social media project to address the challenge of creating clear, engaging, and efficient-to-produce content for two major campaigns: a brand refresh and a new product launch at Walmart.

Click Here Labs developed two distinct creative solutions. For the brand refresh, they created a reusable 3D paw model from a physical prop using photogrammetry, providing flexible animation. For the Walmart launch, they built a motion-graphics campaign using a mix of AI-assisted motion tools and traditional animation to bring static cat photos to life. The vendor's work provided the customer with a stronger library of social-first creative that helped unify their new brand identity and successfully communicate their retail expansion.

World's Best Cat Litter