Case Study: Truverra grows UK social media awareness with Click Consult

Truverra gains 850 new UK followers in week one with Click Consult

Truverra, a Canadian CBD brand expanding into the UK market, faced the challenge of growing its brand awareness with a new audience. The company partnered with vendor Click Consult on a social media strategy to increase its UK-based following and engagement while establishing a relevant local tone of voice.

Click Consult implemented a timely competition during the COVID-19 lockdown, offering an "ultimate stay at home CBD kit" as a prize. They promoted this campaign proactively by targeting UK Facebook groups and using popular competition hashtags on Twitter and Instagram. This solution delivered excellent results for Truverra, including gaining 850 new UK followers and 3,169 organic engagements in the first week.

Truverra