Case Study: Australian Rowing Association builds a cross-platform rowing fitness app with Cleveroad

Australian Rowing Association launches Row Nation ahead of the 2024 Olympics with Cleveroad

The Australian Rowing Association sought to expand the rowing community and digitalize training by creating a mobile app that could connect athletes worldwide and integrate with Concept2 rowing machines. They partnered with the vendor Cleveroad to develop this cross-platform fitness app from scratch, which needed to sync workout data and be released ahead of the 2024 Olympic Games.

Cleveroad developed the Row Nation app using Flutter, ensuring seamless Bluetooth integration with Concept2 machines and Polar belts for real-time performance tracking. The solution included workout programs, a logbook, and community features. The app achieved a 5.0 App Store rating, over 1,000 downloads in its first three months, and users reported a 40% higher training efficiency, successfully uniting the global rowing community.

Australian Rowing Association