Case Study: Edenred achieves a 25% higher conversion rate with CleverMaps

Edenred boosts sales campaign success by 25% with CleverMaps

Edenred, an international company specializing in employee benefits, faced the challenge of identifying the right companies to target for a B2B sales campaign. They needed to find businesses located near restaurants that accept their meal vouchers but that were not yet existing clients. To solve this, they turned to CleverMaps and its Location Intelligence platform.

CleverMaps implemented a solution by geocoding and analyzing various data sets to filter and map only the relevant target companies. The result was a highly focused list for the sales team, which led to a campaign that was 25% more successful than previous efforts. This partnership with CleverMaps enabled Edenred to adopt new smart-selling strategies and achieve a higher conversion rate.

Edenred