Case Study: CLA Global boosts membership enquiries with ClerksWell

CLA Global boosts monthly users 678% with ClerksWell

CLA Global, an international organization of independent accounting firms, faced the challenge of increasing membership applications through its website. Their existing digital presence lacked compelling content to promote the benefits of joining and featured a confusing user journey. ClerksWell was tasked with improving the website to better communicate the value proposition and streamline the path to membership.

ClerksWell implemented a comprehensive solution including information architecture improvements, new components for showcasing benefits and success stories, and a modernized design. The vendor's enhancements led to a dramatic 678% growth in monthly users and a 539% increase in the conversion rate for membership applications, significantly strengthening CLA Global's digital footprint and membership growth.

CLA Global