Case Study: the Association of the British Pharmaceutical Industry enhances accessibility and digital presence with ClerksWell

Association of the British Pharmaceutical Industry achieves WCAG 2.2 AA compliance in 4 months with ClerksWell

The Association of the British Pharmaceutical Industry (ABPI) faced challenges with an outdated corporate website that had poor user experience, unreliable publishing, and inconsistent stability. Their site was built on SharePoint, a platform no longer recommended for external websites. To address this, they partnered with ClerksWell to enhance their digital presence.

ClerksWell implemented a scalable Umbraco Cloud CMS, consolidating several of the ABPI's websites onto a single streamlined platform. The solution delivered a new, WCAG 2.2 AA compliant homepage within a four-month timeline, resulting in clearer navigation and more usable content. This transformation allows the ABPI to quickly adapt and republish content, better serving its 120+ member organizations and the public.

Association of the British Pharmaceutical Industry