Case Study: Soccerfanshop Achieves a 14% Conversion Rate Increase with Clerk.io

Soccerfanshop Powering relevant search and recommendations for their customers to see a 14% increase in conversion rates

Soccerfanshop, a Dutch streetwear and accessories retailer serving men, women, and children, wanted a more intuitive way to help shoppers find relevant products and boost cross-sell opportunities. Before working with Clerk.io, manually selecting related items was too time-consuming, and the company needed a better search and product discovery experience to improve user experience and drive sales.

Clerk.io implemented its Search and Recommendations tools, automating personalized product discovery with typo tolerance, synonym handling, and AI-driven product suggestions. The impact was strong: Soccerfanshop reported a 14% increase in revenue, a 19% increase in basket size, a 15% higher average order value, and more than a 14% increase in conversion rates.

Soccerfanshop

Fabian Matthee

Project Manager