Case Study: Ugleunger achieves 16% higher AOV and automated personalized shopping with Clerk.io

How Ugleunger Delivers Personalized Experiences With Minimal Effort

Ugleunger is a family-owned online children’s clothing store in Denmark that needed scalable personalization without adding headcount after upgrading its site to Magento. To save time while keeping a trusted, human-feel shopping experience, Ugleunger partnered with Clerk.io and adopted its Search, Recommendations, Email & Audience products.

Clerk.io delivered AI-driven Search, Recommendations and Email Automation—powering fast, personalized search results, on-site recommendation banners and targeted automated email campaigns. The impact: Clerk.io now influences 60% of orders, lifted AOV by 16% and generated 10% extra revenue; automated emails drive 20% of site traffic and 12% of revenue (email revenue ~50% YoY increase, 35% open rate); Search accounted for ~15% of purchases and saw users convert 8x more often (AOV +18%), while Recommendations led to 50% of customers buying via suggestions and a 6.5x higher conversion.

Ugleunger

Mikael Hansen

Founder