Case Study: CTI Party increases basket size with Clerk.io

How They Increased Average Basket Size by 22%

CTI Party, a Danish party supplies webshop founded in 2009, wanted to streamline its customer journey and improve online sales. Before working with Clerk.io, the company struggled with time-consuming inventory management, limited search functionality with no typo tolerance or synonyms, and low conversion rates. They needed a more effective way to help customers find products and complete purchases more easily.

Clerk.io implemented its full AI-powered platform, including Search, Recommendations, Email, and Audience, to improve product discovery and personalization across the store. With Clerk.io’s tools in place, CTI Party achieved an 18% increase in average order value and a 22% increase in average basket size, while also improving customer experience and operational efficiency.

CTI Party

Gert Pedersen

Owner