Case Study: Partywinkel achieves a 35% increase in basket size with Clerk.io

How they achieved a 35% increase in average basket size

Partywinkel, a Dutch webshop specializing in party supplies, was struggling to manage a rapidly growing catalog of more than 500,000 products. Their team found it increasingly difficult to manually connect products, keep up with recommendations, and deliver a seamless, personalized shopping experience. To solve this, they turned to Clerk.io and its Recommendations product.

With Clerk.io’s AI-driven, cookieless Recommendations tool, Partywinkel automated product linking, upselling, and cross-selling across their webshop and email campaigns. The result was a 20% increase in average order value and a 35% increase in average basket size, along with reduced manual work and improved SEO and customer engagement.

Partywinkel

Patrick Noij

Owner