Case Study: Philipson Wine achieves an 80% higher conversion rate with Clerk.io

How Philipson Wine Achieved An 80% Higher Conversion Rate With Clerk

Philipson Wine, Denmark’s largest online wine retailer and importer, needed a better way to help customers navigate a growing catalog and find the right wines. The brand selected Clerk.io, using its Search, Recommendations, Email & Audience products to improve site search, personalization and targeted email campaigns.

Clerk.io implemented on-site search and personalized recommendation banners and added Audience & Email integration, driving measurable gains: a 21% increase in average order value, 21% of orders coming from Clerk.io search and recommendation touchpoints, and an 80% higher conversion rate for shoppers who used Clerk.io Search & Recommendations. Clerk.io’s unified personalization also improved email performance and saved the marketing team time while delivering clear ROI.

Philipson Wine

Jacob Zerlang Philipson

Digital Marketing Manager